B2Bhub by Sellrapido

Distribute your products B2B to professional online resellers.

B2Bhub connects wholesalers, brands and suppliers with a network of resellers who list products on marketplaces and e-commerce stores. Sellrapido automates catalogue, orders, stock and tracking from a single platform.

5M+ products available
200+ resellers
55 wholesalers in the network
30+ product categories

What B2Bhub is

What the B2Bhub Catalogue is

B2Bhub is Sellrapido’s dropshipping network where wholesalers make their catalogues available and resellers list them on marketplaces and e-commerce stores.

Sellrapido makes your catalogue marketplace-ready in just a few clicks. Product sync, availability, orders and tracking are all automated: your catalogue becomes competitive and high-performing for 200+ resellers in the Sellrapido network.

How it works

How the B2Bhub network works

Sellrapido brings wholesalers into the network and makes their catalogues ready for online sale. It acts as a digital sales agent, giving immediate access to 200+ resellers active on Amazon, eBay and hundreds of other marketplaces.

  1. 01

    The wholesaler joins the network

    The supplier integrates their catalogue into B2Bhub and makes products, stock and price lists available to authorised resellers.

  2. 02

    Sellrapido organises the catalogue

    Categories, images, product pages, availability and data are normalised and prepared for online publishing.

  3. 03

    The catalogue enters B2Bhub

    Products become available to resellers in the network, already synced and ready to sell.

  4. 04

    Resellers list the products

    Sellers choose the catalogues they want to use and publish to marketplaces and e-commerce stores from a single dashboard.

  5. 05

    Automated orders and tracking

    When an order comes in, the flow is handled automatically: the wholesaler fulfils it, tracking flows back to the marketplace, and stock and orders update in real time.

  6. 06

    Upfront payments for the wholesaler

    The wholesaler is paid in advance on every order, automatically. No long payment cycles: cash flow follows order flow.

Wholesaler benefits

What you gain by distributing your catalogue with B2Bhub

A digital sales agent that takes your catalogue to Amazon, eBay and hundreds of other channels. You ship, B2Bhub does the rest.

A network of 200+ resellers

Immediate access to a network of professional resellers selling across 130+ channels in more than 30 countries. Active distribution from day one, with no need to build a digital sales force.

Upfront payments

Wholesalers are paid before shipping, on every order. The Credit Box is a reseller’s prepaid account that guarantees payment at source: no financial exposure, no waiting on traditional payment terms.

Zero returns risk

B2B transactions carry no change-of-mind returns. Commercial risk sits with the reseller, not the wholesaler.

Automatic counter-order

Lets your reseller customers send automatic orders to your site. Immediate processing and payment, faster shipping, and no manual data entry.

Automatic tracking

Shipping information is sent directly to the end customer and the marketplace. Fewer support requests, less operational load.

A dedicated Account Manager for your resellers

A dedicated team presents your catalogue to resellers in the network and supports them in publishing to marketplaces, optimising how it is managed. More catalogue turnover for you, ongoing support for them.

Where your catalogue reaches

130+ channels across more than 30 countries

Your catalogue is distributed by 200+ resellers in the network across Amazon, eBay, Kaufland, Shopify, WooCommerce and hundreds of other marketplaces and e-commerce stores in more than 30 countries.

On average, joining B2Bhub brings each wholesaler a 15% increase in revenue, with no investment in new sales teams or channel-by-channel custom integrations.

Amazon Amazon 19 countries · FBA/FBM
eBay eBay 26 countries
Cdiscount Cdiscount FR
Kaufland Kaufland 7 EU countries Promo
MediaWorld MediaWorld 6 countries Promo
ePRICE ePRICE IT Promo
Leroy Merlin Leroy Merlin IT FR ES Promo
ManoMano ManoMano IT DE FR
Fnac Fnac FR ES BE PT
Rakuten Rakuten FR
Conrad Conrad IT DE
Carrefour Carrefour FR ES
PcComponentes PcComponentes ES
OnBuy OnBuy 6 countries
AliExpress AliExpress 5 countries
Shopify Shopify e-commerce
WooCommerce WooCommerce e-commerce
+ + many more 30+ countries

Choose your path

Are you a reseller or a wholesaler?

Two different paths, one network.

For resellers

Sell online with no warehouse

Access millions of already-synced products and publish them to marketplaces and e-commerce stores from a single dashboard.

  • Ready-to-sell catalogues
  • Integrated dropshipping
  • Automated orders
  • Synced tracking
For wholesalers

Distribute your catalogue online

Make your products available to a network of sellers already active on the main European marketplaces.

  • Access to already-operating resellers
  • Automatically synced catalogue
  • Centralised order management
  • Simplified digital expansion

Let’s talk

Let’s see if B2Bhub is right for your business

We’ll look at how you work today, what you sell or distribute, and show you how it could fit into the B2Bhub network.

The call is exploratory and no-obligation — it’s about understanding, concretely, whether the model fits how you operate.

For those who sell online

One catalogue for 130+ sales channels

Access the catalogues of B2Bhub network wholesalers and publish products to marketplaces and e-commerce stores from a single platform.

Orders, stock, tracking and updates are handled automatically, so you can focus on selling instead of operations.

5M+ products available
900+ brands in the catalogue
130+ sales channels
48h average shipping time

The challenge

When orders grow, so do the problems

Selling online is not just about finding products to list. It means managing suppliers, updates, availability, orders and marketplaces that constantly change their rules and fees.

Finding reliable suppliers takes time

Every wholesaler has different catalogues, price lists and ways of working. Building a supplier network can take months.

Publishing across multiple channels becomes a full-time job

Every marketplace has different categories, rules and requirements. Replicating it all by hand does not scale.

Out-of-date stock and prices cause problems

An out-of-stock product or a wrong price can quickly turn into disputes and lost margin.

Manual orders become a bottleneck

The more sales grow, the more administrative and operational work piles up.

The solution

What you do today with 10 different tools

B2Bhub brings catalogues, suppliers, marketplaces and operational flows together in a single workspace.

Start without investing in inventory

Access millions of dropshipping products and expand your catalogue without buying stock.

Publish to 130+ channels from a single dashboard

Amazon, eBay, Kaufland, Shopify, WooCommerce and dozens of other channels are managed from a single platform.

Orders and tracking update automatically

When an order comes in, the system forwards it to the wholesaler and updates tracking and availability across your sales channels.

What you can sell

Discover what you can sell with B2Bhub

Over 5 million products distributed by Italian and European wholesalers. Explore the catalogue categories and discover some of the brands available in the network.

IT & Computing

0 products in the catalogue

Top brands in the category

The benefits

What really changes for those who sell online

More sales
  • 5 million products available
  • 130+ sales channels
  • More categories to test
  • The option to expand your catalogue without buying stock
Less operational work
  • Synced stock
  • Automatic orders
  • Up-to-date tracking
  • Fewer Excel files
  • Fewer supplier portals to check
  • Centralised management
Less risk
  • Selling with no warehouse
  • Suppliers already integrated
  • More consistent pricing per channel
  • Fewer operational errors
  • Lower risk of selling unavailable products

How it works

Ready to sell in 4 steps

Choose the catalogues

Select the wholesalers and categories you are interested in.

Publish to the channels

Marketplaces and e-commerce stores are populated with products, images and catalogue information.

Receive orders

Orders are captured automatically by the platform.

The wholesaler ships

The supplier fulfils the order, tracking flows back to the marketplace, and you handle the end customer.

Frequently asked questions

The questions we are asked most

Can I use B2Bhub if I am on Italy’s flat-rate tax scheme (regime forfettario)?
On marketplaces it depends on the channel. On some, the flat-rate scheme is fine; on others the requirements differ. On a call we look at where you can publish with your current VAT registration and whether it is worth reviewing your tax position.
Are products exclusive, or do other resellers sell them too?
B2Bhub is a closed network. We select wholesalers and resellers to avoid overlap and keep margins sustainable. It is not an open marketplace where everyone sells the same products.
Can I choose which wholesalers to use?
Yes, it is your choice. Each price list has its own product category, shipping area and rules. You pick the ones that make sense for your strategy.
What happens if a customer makes a return?
Returns handling depends on the marketplace’s and wholesaler’s policies. In general the end customer deals with you (you are the seller on the marketplace), and Sellrapido facilitates the exchange with the wholesaler. We go through specific cases on a call.
Does it work with my existing e-commerce store?
Yes. B2Bhub integrates with Shopify, WooCommerce, PrestaShop and Magento. You can manage marketplaces and e-commerce from the same dashboard.
How much does B2Bhub cost?
The cost depends on your active channels and volumes. Many wholesalers charge no extra fee; some require a separate registration on their portal. To give you a clear financial picture we need two things: which marketplaces you want to publish on, and the annual revenue you handle today. We discuss it on a call.
How soon can I start selling?
It depends on the channel. On a marketplace where you already have an account, it is typically 2-3 weeks from signing to your first product going live. If you need to open a new marketplace account, add the channel’s own onboarding time.

Let’s talk

Let’s see if B2Bhub is right for your business

We’ll look at how you work today, what you sell or distribute, and show you how it could fit into the B2Bhub network.

The call is exploratory and no-obligation — it’s about understanding, concretely, whether the model fits how you operate.

For wholesalers

The distribution channel to online resellers.

B2Bhub puts your catalogue in front of 200+ resellers active on international marketplaces. Sellrapido handles the technical integration. You ship and invoice. The end customer stays with the reseller.

The challenges

The challenges of digital distribution, solved

The inefficiencies of a digital channel run the traditional way erode your margin on every order: time, people, errors, late payments. B2Bhub takes on these challenges for you: you keep your model, we make it scale.

The challenges of the digital channel

Acquiring resellers

Finding capable online resellers, vetting them and onboarding them one by one is commercial work that takes months. With B2Bhub: a ready-to-use network of 200+ resellers already active on international marketplaces, from day one.

Technical onboarding

Mapping the catalogue, normalising data and meeting each marketplace’s requirements is a project that demands in-house skills and dedicated time. With B2Bhub: a technical onboarding team handles product mapping and marketplace compliance for you.

Marketing spend

Getting your catalogue in front of resellers takes campaigns, content and a presence on B2B channels — ongoing investment in activities outside your core business. With B2Bhub: we invest in marketing to continually bring new resellers into the network your catalogue is part of.

Payment terms

30, 60 or 90 days of financial exposure on every order erode margin and tie up working capital. With B2Bhub: payments are made in advance, guaranteed by the resellers’ Credit Box. You sell and get paid before you ship.

The solution

A distribution infrastructure, without having to build it.

B2Bhub gives you access to a network of 200+ already-active online resellers and handles the technical side for you. You keep your logistics, and improve both operations and revenue.

A reseller network that is ready to go

200+ resellers operating on European marketplaces. Not prospects: experienced sellers, full VAT registration, real volumes. Your catalogue is exposed right away to those who can actually sell it.

Technical onboarding kept to a minimum

Sellrapido takes care of catalogue integration. You provide the feed (API, XML, CSV or a connector to your ERP): we normalise it, expose it to resellers in the network and manage the updates.

Just orders, no retail customer care

You receive structured, already-verified orders, ready for your logistics process. You ship to the end customer and invoice the reseller. Complaints, returns and customer management stay with the reseller.

The integration

From your catalogue to the network, in a few steps

The catalogue you have today is organised for your ERP and your long-standing customers. To be sold online it needs something else: standardised categories, complete product records, consistent EANs, and descriptions in the languages of your target marketplaces. That is the work Sellrapido does for you.

Your catalogue before and after

What changes, at the data level, between the catalogue you hand us and the catalogue exposed to resellers in the network.

Catalogue as received

  • Categories named by internal logic ("Mobile phones" instead of "Smartphones")
  • Empty fields on some products (category 3, long description)
  • Descriptions in the original language for European wholesalers
  • No information on the fees of target marketplaces

Catalogue after integration

  • Categories standardised to the B2Bhub schema, consistent with marketplaces
  • Complete fields on all products, enriched where possible
  • Descriptions translated or adapted for target markets
  • A channel category added with each marketplace’s fees

Integration is included in the onboarding process. It is not an add-on service. What you give us is the catalogue you have. What we hand back is an asset ready for international marketplaces.

The benefits

What you gain by distributing your catalogue with B2Bhub

A digital sales agent that takes your catalogue to Amazon, eBay and hundreds of other channels. You ship and invoice, B2Bhub does the rest.

A network of 200+ resellers

Immediate access to a network of professional resellers selling across 130+ channels in more than 30 countries. Active distribution from day one, with no need to build a digital sales force.

Upfront payments

Wholesalers are paid before shipping, on every order. The Credit Box is a reseller’s prepaid account that guarantees payment at source: no financial exposure, no waiting on traditional payment terms.

Zero returns risk

B2B transactions carry no change-of-mind returns. Commercial risk sits with the reseller, not the wholesaler.

Automatic counter-order

Lets your reseller customers send automatic orders to your site. Immediate processing and payment, faster shipping, and no manual data entry.

Automatic tracking

Shipping information is sent directly to the end customer and the marketplace. Fewer support requests, less operational load on customer service.

A dedicated Account Manager for your resellers

A dedicated team presents your catalogue to resellers in the network and supports them in publishing to marketplaces, optimising how it is managed. More catalogue turnover for you, ongoing support for them.

How it works

From first contact to first order

Discovery call

A 30-45 minute call to understand your catalogue, your logistics and the kind of resellers you want to reach.

Catalogue integration

Our technical team works with yours to bring the catalogue into B2Bhub. We support the main ERP systems and standard formats.

Exposure to resellers

The catalogue enters the network. Resellers that match your product profile start publishing it on their channels.

Orders and shipping

Orders arrive in your system. You ship to the end customer and invoice the reseller. Same logistics, new channel.

Frequently asked questions

The questions we are asked most

What kinds of wholesalers work with B2Bhub?
Italian and European distributors of various sizes, with a structured catalogue and their own logistics. We work mainly with wholesalers that have a significant number of SKUs and an administrative setup able to handle recurring marketplace orders. On a call we assess whether it is a fit.
How much does it cost to join the network?
The pricing structure depends on the model: some wholesalers take part with no fixed fees, others prefer a lower subscription with a reduced commission. On a call we look at what makes sense for your volume and your margin.
How many resellers actually see my catalogue?
All resellers in the network that match your product profile. The active network is 200+ sellers, but how many actually publish your catalogue depends on the match between your product and their target categories.
Do I have to change my ERP or my order flow?
No. The integration adapts to your system, not the other way round. We support the main ERP systems with native integrations; for custom systems we work via API or file.
How soon will I see the first orders?
Once integration is complete, resellers’ first listings happen within weeks. The first real orders typically arrive within 1-2 months, but it depends on the product category and how competitive the price is.
Can I leave the network if I am not satisfied?
Yes. The contractual details vary, but the principle is that we do not want wholesalers locked in: if it does not work, you leave. Orders in progress are fulfilled as normal.

Let’s talk

Let’s see if B2Bhub is right for your business

We’ll look at how you work today, what you sell or distribute, and show you how it could fit into the B2Bhub network.

The call is exploratory and no-obligation — it’s about understanding, concretely, whether the model fits how you operate.